Yesterday evening, Variety posted that based on sources, Youtube is planning to acquire Twitch for $1 billion. This sparked an explosion in the Twittersphere, here are some of the reactions:

Some people got some press, and probably an influx of panicked questions…

Some were optimistic about the potential acquisition…

 

The validity of the article was questioned…

 

 

 

 

 

 

Many people were unfavorable towards YouTube buying Twitch…

 

 

 

 

 

Thankfully some Tweeters provided some comic relief…

 

 

 

 

 

 

 

And some started the YouTube-Twitch merger early…

 

 

Overall, the news sparked a negative reaction from streamers and viewers alike. The news has yet to be confirmed and it still has to pass through the Justice Department’s anti-competitive evaluation, but if this happens expect Twitch to change.

3 COMMENTS

  1. I, for one, am totally against this. I feel like it will bring in a decline to Twitch. Twitch is starting to enter its golden period where it will shine. Taking this deal will force many restrictions onto the service and might also force many streamers out of a job. I’m hoping that it doesn’t go completely through but I can’t see a team like Twitch giving up that much money after developing a successful product like Twitch. Money = everything lately.

  2. Personally, I think everyone is overreacting. Nearly every day you see half of twitch users complaining about twitch. Would YouTube/Google buying Twitch result in changes? Most likely, but is it a bad thing? I’m not sure that it would get any worse.

  3. Who knows how this will play out, but until we hear anything official, there’s no point in fretting over it now. I can see Google leaving Twitch the way it is, but possibly making ads play no matter what, without the streamer’s control, because that’s the business Google is in. If anyone remembers when Google implemented being able to sub (pay for sub) to certain Youtube channels, then you can see Twitch already follows this format very closely.
    If Twitch is bought out, I do see Google intervening more in what content is actually broadcast though, as opposed to how lax Twitch currently is with it’s content.

    Of course, this is all speculation.