
FrankerZ Theater Day Two [TwitchCon 2016 Panel Recap]
For the complete list of panels, check out the main TwitchCon 2016 Panel Recap post. Gaming Talent: Building Your Brand to Maximize Opportunities VoD link: https://www.twitch.tv...
For the complete list of panels, check out the main
TwitchCon 2016 Panel Recap
post.
Gaming Talent: Building Your Brand to Maximize Opportunities
VoD link#
https://www.twitch.tv/twitchconfrankerz/v/93569399
Moderator#
SeltzerPlease (Rachel Quirico)
Participants#
djWHEAT (Marcus Graham), CSA_Andrew (Andrew Tomlinson), BmKibler (Brian Kibler), Stepleton6 (Luke Stepleton)
Most of the following points are presented with the goal in mind of streaming as a career/business. These shouldn’t deter streamers who do it as a hobby for fun! Answers from panelists are summarized.
- Building a Brand: The Pillars
- The Pillars are the foundation of your brand and what will drive its success.
- Commitment (Making the time)
- New streamers can underestimate the time/commitment it takes to build a successful brand
- Example: Kibler as a full time streamer puts in 30-40 hours of “Online” time PLUS A potential 10-20 hours on work outside of being live (editing, e-mails, management, etc.). A Full time streamer is likely working more than a traditional 40hr work week.
- You have to build your brand while you’re online AND offline.
- It can be an emotional/financial investment to stream.
- The Standing Resume (Creating your digital footprint)
- Can’t hide from the internet. Honesty/Authenticity can go a long way to preserving your brand.
- Know what you’re getting into when taking on the “Twitch lifestyle”. It is a discipline.
- Clean up your past and be conscious of what goes out in the future. The internet is forever.
- Your Personal Brand (Choose who you want to be)
- There is a market for everything. Be yourself but be aware of what you put out on the internet and what your brand stands for. Keep it consistent across all platforms.
- Think about what you’re doing now with your brand and how it may affect you years down the road. Will your content now cause trouble/roadblocks for you later on? Stay consistent with your brand/character.
- You can choose your “character”. Just be conscious of what it represents and how it may affect you in the future. Different problems, opportunities, and restrictions will arise depending on your choice.
- For example, if you play the “rager” on Twitch you may attract more aggressive viewers; or if you have a PG rated channel your audience may be much younger than most.
- Your Community
- Treat others how you want to be treated. Your community should reflect/represent your values and what your brand stands for.
- Be aware what you present because your community will give that back every hour of the day, both on/off stream.
- Changes may occur in your brand/stream. Make sure you communicate those to your audience.
- Community building is all about consistency and authenticity. Be genuine.
- Use tools available for moderation and management to help shape your brand and community.
- Bots
- Chat delay
- Moderators
- Make sure they’re trustworthy
- Let them know your goals/rules for your brand so they can enforce them.
- Flexing your Brand
- Once you reach a certain level you will need to be conscious of how your brand will interact with other brands. This can things such as companies trying to sponsor you, developers giving keys for you to play, or other streamers looking to collaborate.
- While management is not necessary early on, it can help to lessen the workload of communicating with other brands/companies.
- Know your values and what you want in return for your time and work. These values will help ensure everyone is happy with their deal down the road. Happiness between clients and talent = longevity in business. If you get management, make sure they know your values as well so they can make sure to communicate those in deals. The goal is “meeting in the middle”.
- Choosing and getting chosen by brands
- It’s not always about money. Make sure to pick brands that share your core values. This will further shape your brand.
- Develop good habits and be conscious of how you conduct yourself when deciding on brands. Stay positive with your sponsors, your money, and your brand. Negativity, begging, and greed will only hurt you in the long run.
- As a public figure, be careful what you say. You are being recorded almost everywhere.
- There is a right and a wrong way to communicate your problems. Don’t use Twitter as a venting tool. Being diplomatic can be very good for your success in building lasting relationships and networking.
- Solidifying your Brand
- Motivating your Community
- A solid community can be an extension of your brand.
- The way your community represents themselves on social media will also represent you.
- Make your community feel included in your journey. They’ll be your biggest support along the way.
How to Build Your Own Streaming PC
VoD link#
https://www.twitch.tv/twitchconfrankerz/v/93569882
Moderator#
PancakePowTV
Participants#
FemSteph, RikaConfesses, LoveLaughLeslie, OMGLazerKittens
Part overview and advice for taking the dive into building your own Streaming PC! Answers from panelists are summarized.
- First portion of the panel is discussing the women’s first experiences building their first PCs and how they got into building them.
- Brief Discussion on Motherboards
- PartPicker (pcpartpicker.com)
- Even though there is a compatibility checker, do your due diligence and research the compatibility yourself as well!
- The PC Building Community
- Q and A @ 2:26:10
- ESD (Electrical Static Discharge) safety
- Fixing your build when you overbudget
- Returning parts and policies
- Opinions on Gaming PC for streaming VS Gaming PC + Capture card VS 2 PC set up with Capture card
- Smaller form factors
Casting to Career: How Your Channel Could Help You Land a Career in Gaming & Media
VoD link#
https://www.twitch.tv/twitchconfrankerz/v/93570350
Moderator#
@on3nightstan (Stan Press)
Participants#
Andy_Lunique, Faucius (Eric Barnett), DevinNash
- How do you and the brands you represent look at emerging and existing influencers?
- Shoutcasting: Colour commentating or play by play speaking over eSports events.
- Don’t half ass your resume. Things to keep in mind:
- How do you present value and “take the next step”?
- What are eSports brands looking for in a demo reel (Shoutcasting)?
- Gaming events/competitive gaming aside; how do you get into things like talk shows/Creative?
- What are some specific examples of people in your brands transitioning from content creators to other things?
A “Chat” with the Twitch Chat Team
VoD link#
https://www.twitch.tv/twitchconfrankerz/v/93570710
Moderator#
Glacials (Ben Carlsson)
Participants#
Will Roberts, Irelandofendor (John Rizzo), fancywindow (Zach Goodman)
- Recent stats
- Are you guys working on automated tools to deal with trolls?
- As a bot operator, is it better to connect many sockets to TMI or one socket?
- What percentage of Twitch users use chat?
- Do you guys have plans for expanding chat delay to help manage spoilers?
- What are planned APIs related to chat?
- What are the resources required to run chat?
- What is the Chat team’s thoughts to Franker faces and extensions such as BTTV?
- Feature flags?
- Integrating keyboard for emotes into IOS/Android?
- Thoughts on combining chats from different streams?
- With the many badges/loyalty symbols currently available, will there be a way to differentiate/filter them via multiple chats?
- Plans for public API regarding badge systems?
- What’s being done to manage scalability issues?
- Are there any plans to add a feature for directing your viewers to the proper chat when you host someone?
- Thoughts on Rooms?
- Ever think of using something other than IRC protocol?
- Have you ever screwed up big time?
- What’s your favorite emote?
- Any plans to hide bot commands client side?
- What is a typical day for the team?
- What kind of metrics are used to gauge success?
- What technology is chat run on?
- Have you run experiments in sentiments in chat? Who’s happy, who’s sad?
- What was the thought process of switching from Python to Go?
$250,000 for Cars Playing Soccer: The Rocket League Championship Series
VoD link#
https://www.twitch.tv/twitchconfrankerz/v/93571104
Moderator#
Nick Allen
Participants#
Kronovi, Justin Dellario, Josh Watson, Luke Thompson
- To Josh/Luke: How did you think about Rocket League and eSports as Rocket League’s success grew?
- To Justin: What was the sentiment about Rocket League from the eSports scene?
- To Kronovi: What were your thoughts on Rocket League starting out?
- To Josh/Luke: What were your thoughts/feelings once the community showed strong demand for RL eSports? What was the most important thing internally venturing into RL eSports?
- To Kronovi: As RL eSports was developing, what were your thoughts/feelings?
- To Josh/Luke: As the community was getting excited, how were you doing?
- To Justin/Josh/Luke: Talk about the launch of RLCS and what went on within Twitch/Psyonix?
- To Kronovi: What was it like for you gathering so much attention through RLCS/Streaming?
- To Josh/Luke: What did you take away from the launch of RLCS going into future seasons/competitions?
- To Kronovi: What were the finals of Season 1 RLCS like for you?
- To Justin: How was the event for you?
- To Josh/Luke: What was it like walking into the live event of the Season 1 RLCS finals? How did Psyonix feel after?
- To Kronovi: How did you and your team feel leading up to the finals?
- To Justin: How did you feel coming out of the event?
- To Josh/Luke: Can you talk about what the aftermath of RLCS S1 Finals was like?
- To Josh/Luke: After RLCS S1 Finals, were expectations changed for the future?
- To Kronovi: What was life like for you and the team after the S1 Finals win? What was it like getting picked up by G2?
- To Josh/Luke: What did you want to make better from Season 1 to Season 2?
- To all: What is the future of Rocket League eSports going to look like?
Dire Straights: How LGBT+ Streamers Survive and Thrive
VoD link#
https://www.twitch.tv/twitchconfrankerz/v/93571657
Moderator#
Adam Koebel
Participants#
UGRGaming, Annemunition, DistractedElf
- Identifying as part of the LGBT community, how does it affect you being on Twitch?
- Do you feel your community contains more LGBT people than the average?
- What’s the difference in creating a community system that you feel safe in vs one where your community feels safe with each other or is there a difference?
- On that topic of ignorance, is it worth the emotional effort to explain who/what you are?
- How do you tell between the assholes and the unknowledge-able?
- Does being vigilant on taking care of the assholes impact the quality of your stream?
- Are your mods there to help educate?
- Were you out before you started streaming? Was being a media personality part of you coming out?
- Do you feel you’re part of the queer community of streamers online? Is there one at all?
- If someone’s getting started streaming and felt uncomfortable about their straightness. What would you recommend for reaching out for support?
- Do you feel you’d have more viewers/subs/whatever if you were straight?
- What’s one thing you suggest to new streamers bringing their LGBT identity to their stream?
- If you were to give advice to the un-educated; how would you advise them to learn more?
- Do other issues such as racism, able-ism, sexism etc. come up in your stream?
Written by
LowcoThe CEO of Streaming
Full-time streamer for 8+ years, Twitch Partner, and founder of StreamerSquare. Lowco has helped hundreds of creators grow from their first stream to Partner.
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